Recent polling by Morning Consult shows that a majority of Americans believe competitive markets are more effective at lowering consumer energy costs than energy monopolies. Additionally, Americans see competitive markets as the best vehicle to promote technological innovation, maximize energy efficiency, ensure energy reliability, and reduce carbon emissions.
The polling is crystal clear in favor of market competition: Three out of four respondents believe that market competition will lower costs for customers, encourage innovation and support economic growth. The data also shows that 85 percent of Americans believe consumer choice is very or somewhat important.
Competitive electricity markets are viewed as more effective than energy monopolies at driving an array of positive outcomes for consumers, the energy sector, and the environment.
A strong majority of adults (76%) say choice and competition among energy providers are important priorities, along with reliability, affordability, and environmental concerns.
American adults (76%) say market competition is a driver to reduce energy costs, technological innovation, and a strong economy.
Reliability and affordability are Americans’ top priorities when it comes to the electric grid.
Backed by majorities of Republicans and Democrats, proposals for both carbon pricing and a Clean Energy Standard (CES) are popular among U.S. adults. Support is broader and more deeply held for a CES (56% vs. 69% total support).
The Morning Consult poll was conducted between April 22-25 for the Electric Power Supply Association with a national sample size of 2,200 adults. Learn more about the Morning Consult poll here.